AccelFoods: Socially Responsible

by Heidi Andrianos

Part of an ongoing series about interesting, food companies.

What the company does: AccelFoods is an early-stage venture fund that invests in , sustainable, and high-quality packaged food and beverage companies.

How is the company socially responsible? Consumers are increasingly demanding cleaner and more transparent food products. AccelFoods (AF) aims to meet this demand by partnering with innovative packaged food and beverage companies in order to give them the tools they need to scale their businesses. With $90M under management and more than 30 companies in their portfolio, AccelFoods follows a three-pronged approach to investment: investing in people, investing in big ideas, and investing in challengers that push the boundaries of today’s food and beverage industry. (AccelFoods)


AccelFoods partners with entrepreneurs who prioritize doing things the right way. The companies they invest in go beyond making healthy and delicious products – they are sustainably sourced and empower local producers as much as possible.

Big Ideas

AccelFoods seeks businesses that have the potential and drive to change the foodscape. Whether they are pre-launch or already earning revenue, the brands that attract AccelFoods have business plans whose goal is to reach $100M in sales and beyond. In return, AF provides substantial capital – $250,000 to $3 million per deal, depending on the stage and scope of the company – and access to relationships with mentors, retailers and distributors, large food and beverage corporations, digital partners, and other service providers that would otherwise not be  readily available to small companies. (AlleyWatch) (TechCrunch)


AccelFoods invests in companies that challenge the status quo in the consumer packaged goods industry. Some of the companies in their portfolio include:

  • Kidfresh: kid-friendly frozen meals with no artificial ingredients
  • Mansi: calamansi (a citrus fruit grown in the Philippines) lemonade sourced from and squeezed by local farmers in the Philippines
  • Koia: 100 percent plant-based protein drinks created without excess sugar, artificial ingredients or GMOs
  • Harmless Harvest: organic coconut water that turns pink in the sunlight, a natural phenomenon that occurs when the varying level of antioxidants in the water interact with light. Coconuts are sourced from local farms in Thailand
  • Nounós: the only major Greek yogurt brand that handcrafts its product in small batches using traditional methods, with no industrial machinery.
  • Alpha Foods: plant-based, non-GMO meat substitutes
  • Tractor: better-for-you alternatives to soda and other specialty drinks, made without excess sugar and sourced from local farmers and producers across the globe

Company origin:

While working with food manufacturers in the UK, future co-founder Lauren Jupiter noticed that the industry lacked investment capital for early-stage companies. Concurrently, her future business partner, Jordan Gaspar, was working as a corporate attorney before launching her own catering business. Gaspar drew inspiration from the growing number of accelerators and suggested to Jupiter that they begin a similar program for the food and beverage sector. AccelFoods officially launched in 2014 after nine months of fundraising. (Bloomberg)

Latest “socially responsible” project:

In December 2018, AccelFoods led a funding round for ROAR Organic, a 100 percent natural line of vegan, low-calorie, low-sugar, electrolyte-infused beverages. The round earned ROAR Organic $5.6M in funds, which will be used to expand their team and promote product development. (Vegconomist)

Any upcoming notable projects or products:

On March 1 2019, AccelFoods announced the addition of new operating partners on their team who will provide their expert support and counsel to the companies in the AccelFoods portfolio. (BevNet)

Where to buy: Companies in the AccelFoods portfolio can be found in several stores, including Whole Foods Kroger’s, Target, and Walmart. (Company Portfolio)

Fact Sheet and Details

  • Founding location: New York, New York (Bloomberg)
  • Date founded: 2014 (Bloomberg)
  • Main office: 20 W 22nd St., Suite 502, NY NY 10010 (Bloomberg)
  • Core products: Venture Fund (AccelFoods)
  • Area(s) served: USA (AlleyWatch)
  • Founder(s): Lauren Jupiter and Jordan Gaspar (Bloomberg)
  • CEO: Lauren Jupiter and Jordan Gaspar (Bloomberg)
  • Website:
  • Phone: N/A
  • E-mail:
  • Address: 20 W 22nd St., Suite 502, NY NY 10010

Social Media

Interesting stories about AccelFoods in online media:

Rate this post

You may also like

Subscribe To The Weekly Food & Nutrition News and Research Digest
Our weekly email news and research digest is everything you need to know about food, nutrition, fitness and health.
No Thanks
Thanks for signing up. You must confirm your email address before we can send you. Please check your email and follow the instructions.
We respect your privacy. Your information is safe and will NEVER be shared.
Don't miss out. Subscribe today.